| Course Level | 3 |
| Study Method | Online |
| Course Duration | 200 Hrs |
| Start Date | Ongoing |
| Awarding Body | ABC Awards |
| Pay in Instalment | Full Fee £ 395, Deposite £ 95, ( £ 25/month ) |
Your brand is the vehicle that propels your product or service into your customer’s lives, and into their hearts. A good brand management certificate online is much more than an attractive image combined with some witty type. Your brand must reflect the heart and soul of your product, and offer a promise that you can live up to. These branding courses online will get you started on the road to creating a perfect brand.
What Will Students Learn?
Define what a brand is and what branding is about
Define various types of brand architecture and brand extension
Identify your brand’s products, its features, and their values
Write a mission, vision, and style statement for a brand
Describe the basics of positioning a brand
Understand the basics of creating a visual identity, including a brand name, slogan, and logo
Help your employees live the brand by empowering them to be ambassadors and creating strong brand touch points
Effectively plan an internal and external brand launch
Monitor and evaluate your brand, and understand how to respond to the results
Unit 1
What is branding?
The unit 1 covers the following topics:
Unit 2
Positioning Your Brand
The unit 2 covers the following topics:
Unit 3
Performing a SWOT Analysis
The unit 3 covers the following topics:
Completion of this course will instil you with the targeted knowledge and insights required to maximise the full potential of your business. You will understand the difference branding can make for any business at any level, picking up the skills and confidence to take your business further. Whether already managing your own business or simply looking to get started on your own, knowing how to build and maintain a strong brand image can make all the difference. If you’d rather thrive than simply survive in business, this is the course for you.
At the end of this course successful learners will receive a Certificate of Achievement from ABC Awards and Certa Awards and a Learner Unit Summary (which lists the components the learner has completed as part of the course).
The course has been endorsed under the ABC Awards and Certa Awards Quality Licence Scheme. This means that Staff Training Solutions has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 3 against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.
The course itself has been designed by Staff Training Solutions to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current regulated qualifications. ABC Awards/Certa endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.
ABC Awards and Certa Awards have long-established reputations for providing high quality vocational qualifications across a wide range of industries. ABC Awards and Certa Awards combine over 180 years of expertise combined with a responsive, flexible and innovative approach to the needs of our customers.
Renowned for excellent customer service, and quality standards, ABC Awards and Certa Awards also offer regulated qualifications for all ages and abilities post-14; all are developed with the support of relevant stakeholders to ensure that they meet the needs and standards of employers across the UK.
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