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Diploma in Marketing
Course Level 4
Study Method Online
Course Duration 260 Hours
Start Date Ongoing
Endorsed By Endorsed By ABC Awards and Certa Awards
Pay in Instalment Full Fee £ 560, Deposite £ 104, ( £ 38/month )
  • Full Fee: £ 560
  • Discount: £ 161
  • Pay Today: £ 399
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you can pay Staff Training Solutions using payatrader
Pay in Instalment Full Fee £ 560, Deposite £ 104, (£ 38/month)
you can pay Staff Training Solutions using payatrader
Course Overview

Diploma Marketing Online

STS Diploma marketing online is a comprehensive programme designed to give students a competitive edge in this exciting field. The Diploma in marketing online course has been designed to help you expand your knowledge and skills in the marketing of products/ services for the customer, industrial and service sector.

You will gain an insight into the latest marketing trends and techniques, and will develop marketing skills that will help you for your exceptional career in the field.

Course Syllabus

This course consists of following units:

Unit 1 - Introduction to Marketing

Unit 2 - Marketing Environment

Unit 3 - Markets and Market Segmentations

Unit 4 - Consumer Behaviour

Unit 5 - Market Research

Unit 6 - Marketing Planning

Unit 7 - Product Development and Product Lifecycle

Unit 8 -Product Pricing Strategies

Unit 9 - Branding and Packaging

Unit 10 - Channels of Distribution

Unit 11 - Promotion Mix

Unit 12 - Personal Selling and Sales Promotion

Unit 13 - Advertising and Publicity

Career Path

A recognised qualification in marketing could help you reach the most senior ranks in your chosen career area.  Upon completion of this course, you will benefit from the advanced skills, knowledge and confidence required to assume a leadership position.  Whether looking to climb the ladder in an established business, set up solo or improve the performance of any business you currently run, this fully-accredited course will help you achieve your full potential.  Discover what it takes to become the very best of the best.

Course Accreditation

At the end of this course successful learners will receive a Certificate of Achievement from ABC Awards and Certa Awards and a Learner Unit Summary (which lists the components the learner has completed as part of the course).

The course has been endorsed under the ABC Awards and Certa Awards Quality Licence Scheme.  This means that Staff Training Solutions has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 4 against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner. 

The course itself has been designed by Staff Training Solutions to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current regulated qualifications. ABC Awards/Certa endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met.  A review of courses is carried out as part of the endorsement process.

ABC Awards and Certa Awards have long-established reputations for providing high quality vocational qualifications across a wide range of industries. ABC Awards and Certa Awards combine over 180 years of expertise combined with a responsive, flexible and innovative approach to the needs of our customers.

Renowned for excellent customer service, and quality standards, ABC Awards and Certa Awards also offer regulated qualifications for all ages and abilities post-14; all are developed with the support of relevant stakeholders to ensure that they meet the needs and standards of employers across the UK.

Who should take this course
  • Existing marketers working at any level in any capacity
  • Members of the workforce in pursuit of promotion
  • Anyone serious about assuming a leadership or management positions
  • Business owners and managers who take care of key marketing duties
  • Anyone looking to set up and run their own business from scratch
  • Jobseekers interested in starting higher up the ladder